https://www.annacreasy.com/home daily 0.75 2019-01-02 https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1541268437230-YBKG94AKIHF1DKWTICSC/homepage-common.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1541268413328-JMIWZ2EXGNCWCD5X36RF/homepage-urban-botanist.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1541268393282-X3W2TU87QRNO7PENVS3P/homepage-zeit.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1541268372014-GTOBD6KPD2INYC9RZ0TI/homepage-cityofboston.jpg DESIGN https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527966356838-0RPEMHXKHPYSIY12SUGQ/IMG_1880.JPG DESIGN https://www.annacreasy.com/illustration daily 0.75 2019-04-07 https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1554599687773-O5KJ33X09D9OT5XFOWVV/sadhu_illustration_portrait_01.jpg Illustration 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https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1554601742034-Z9SHOZII7VFPK9U8SB9G/Monkey_Langur.jpg Illustration https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539309928992-D118621YGLHQR761HS5F/sadhu_01_v005.jpg Illustration https://www.annacreasy.com/in-progress daily 0.75 2021-06-20 https://www.annacreasy.com/in-progress-v2 daily 0.75 2021-06-20 https://www.annacreasy.com/in-progress-v3 daily 0.75 2021-06-20 https://www.annacreasy.com/in-progress-v4 daily 1.0 2021-06-20 https://www.annacreasy.com/new-page-1 daily 0.75 2024-09-04 https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1554594321454-DHPRO6X0B82FEJZ3PS36/5486.jpg About https://www.annacreasy.com/contact-1 daily 0.75 2019-04-07 https://www.annacreasy.com/urban-botanist daily 0.75 2019-04-07 https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540761764288-J4TPA8BSQXHN3VUMA5XP/UI+KIT_B.png Urban Botanist UI Kit based on the branding https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540769528255-H0JA3BFBYN4ETRNC74YN/HIFI.png Urban Botanist UI rolled out across the task flow of adding a plant to the users personal collection. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1536775559949-T5HXYFAZTROZN4T2J48D/drawn_wireframe.png Urban Botanist Hand drawn wireframes of login, my plants and plant schedule https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539925324144-MT9455U7NXGAL1BBV90W/Urban+Botanist_Affinity+Map.png Urban Botanist Collecting the raw data from the usability testing, an affinity map helped isolate the key issues that were were high in severity and frequency. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540758671039-W6BA4DEBDBM96FA8B1JY/SITEMAP.png Urban Botanist Developing a site map for Urban Botanist provided an overview of how the app would function. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539925172924-AYCSMBT9RHOMAL1AE404/Sketches.jpg Urban Botanist Initial journal sketches https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540770835972-YZYOXHQ96YTRVWE2CHJ2/APP_3SCREENS2.png Urban Botanist Urban Botanist allows the user to track their plant collection, scheduling routine care and access to plant information. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1546455638033-ATMCR80V50CUA94UY1Q0/urban-botantist-logo.jpg Urban Botanist The Urban Botanist logo reflects both the water droplet and plant leaf. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540771406635-VSU929GEUYC7DX5LQEKX/wireframes.png Urban Botanist Digital wireframes creating in Sketch. Referencing the iOS style guide, I was able to set up key navigation quickly and with confidence. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539925255490-GC6AP8Q96UT3TOY8QCRH/Artboard+Copy.jpg Urban Botanist Further digital exploration with colour and shape https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1536775376145-YCZ1L08I2DVMPWBA5ZFP/drawn+wireframe.png Urban Botanist Pencil and paper wireframes allow for freedom to experiment and adjust designs quickly; not becoming fixed on one idea but focussing on the flow. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1536676468422-4ZVCED9SMS5DZ7CSK01U/UrbanBotanist_Personas.png Urban Botanist Secondary and Empathy research revealed three different levels of gardeners who all have slightly differing needs. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1536677773212-H1DZG1DKBMRTEJGI1UJ5/Branding_moodboard-v01.png Urban Botanist Organic, calm, soft and simplicity were key to the branding on Urban Botanist. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540770945275-IQR06CEJCKCFHSJILME6/TaskFlow2.png Urban Botanist The task flow for adding a plant to the users collections would help define the screens and my usability testing. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543897276048-JLQLU6URPT1G5YYGFPS7/botanist-banner-2500.jpg Urban Botanist https://www.annacreasy.com/common daily 0.75 2019-04-07 https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543896440690-E08CJGNH4PVB9XRQ5DH8/task-flow-2500.jpg Common With more access to the volunteer user group, I created a task flow for volunteer signup process. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539041253467-AHZRSGJ8TF1K2KS0DBMT/DSCF2083.JPG Common Journal exploration for the common logo. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543898257540-22G9MHSKURJV97J6D3SQ/common-logo-1500.jpg Common Variations on the common logo created in Sketch app. The final design was chosen for this simplicity of shape and narrative of people coming together. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543899060593-PW74PS6O0T7R6V9KGVNL/common-affinity-map.jpg Common Affinity Map allowed me to break out the key information from the user testing, highlighting both success and pain points. This lead to a prioritization of changes based on frequency and severity. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543899272472-FU7ZIHSD99HR5VOKKMO6/common-homepage.jpg Common The homepage starts with an individual story to humanize the experience. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543896067786-608EOWLFGTD7H0ZZGJX8/common-personas-2500.jpg Common Research lead to three personas; The Refugee, the Volunteer and the Non Profit Employee. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1546457090014-YE1RQBBTC1OXH62M1OX5/common-branding.png Common The logo, watermark, text and colours were all chosen to be welcoming, open, safe and joyful. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543898095061-DYUD6Y9EEE3XH5LDZDSA/common-wireframe-2500.jpg Common Drawing on the research, the responsive homepage highlights individual story, program goals and how to get involved. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543899463478-9LB49CKFRGOJ7UNZYDF3/common-volunteer-forms.jpg Common Screens from the Volunteer application form. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1530750266816-TLPY4W90JJP614RRB0DA/DSCF2072+2.jpg Common Early exploration of membership account page, allowing users to reach out and say a digital hello. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539043172949-3W541LVLTPGTWVLL0UU6/close-view-of-macbook-pro-on-white-desk.jpg Common https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1538775919453-8QSIYAXLU5GU7UGYH1P9/notes.JPG Common Generating an opportunity statement (people + need + insight), I began brainstorming possible solutions and defining the direction of the project. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539040850421-N1X585J82MPPJDPSDDYX/front-view-of-macbook-pro-with-a-library.jpg Common https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543899352799-EGU71MXZIMUOA0VA0MTY/common-volunteer.jpg Common Volunteer page with the use of icons to explains how to get involved. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543899134631-23SRXPB7FN0MDM3VHGV9/common-changes.jpg Common Usability testing lead to key changes driven by the user. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539040620609-BYJJ3U51N3AXFAOFP581/IMG_2017.JPG Common Brainstorming the programs name to incorporate global inclusiveness. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1554602824240-1N5MJBVL36SEIKTC0NHN/common-banner-2500.jpg Common https://www.annacreasy.com/city-of-boston daily 0.75 2019-04-07 https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1541265887791-ZQ5DTZS96YDIHLZ68J4D/business-goals-v2.jpg City of Boston https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1533447153467-V3OE2AX3I4FAX34HTXT7/Provisional+personas+wide.png City of Boston Based on secondary research a number of personas were created reflecting their goals and frustrations https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1534216179945-BFWOTRT6IPSFL89NH7TV/persona%2Bjourneymap-2.png City of Boston A primary persona was created from the empathy research, which informed a journey map of applying for a certificate. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1533680010470-23J52DMXZ97WORBB4GUE/maze.design_2.png City of Boston https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539450718795-08X26R2563F1JB6FWR8W/interacting-with-iphone-6-screen.jpg City of Boston https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540752880148-C5RH9GZ23F5RWSV6YVGW/FORMS.png City of Boston Left: Current form for download on Boston.gov. Right: Proposed online form in keeping with the existing UI. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1534216355504-P6WAI957EP1YGAZ81YJQ/task+flow%3A+basic+form.png City of Boston Task flow demonstrating the steps to completion of ordering a certificate online. https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540755064550-B7NBQF9ZB2G87PCQRYYQ/SITEMAPv3.png City of Boston Site map with the integration of the new features (in red). https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1540755543927-2O4DHB6KOHXZCHB1G1VS/macbook-air-at-coffee.jpg City of Boston https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1538951807967-N54WBYBIOY25CYL3AR8G/Form+Flow_NOBG.png City of Boston Birth Certificate online form flow including online ID verification https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1543897383841-0THMRWIKBQNBQGN7QR2M/boston-banner-2500.jpg City of Boston https://www.annacreasy.com/zeit daily 0.75 2024-09-04 https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527954886271-VGDDF8GPEH4FWNNFRMW7/ZeitUI_v2.png Zeit https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527900022081-ZO5DK90X9BS63XEU8H5G/flowchart.png Zeit https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527953456716-WSBSBVJL08FFVFP4VDN9/DesignLab+-+Persona+Development2.png Zeit https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527953788933-HWLEI8EKK4H7C988R840/Zeit+Logo.png Zeit https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527953555775-7IRAIC54M32AFOOLBQJU/1.+Desktop+HD-A.png Zeit https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527956988448-1WHKTG9YW2ZBL9LA9I3C/DesignLab+-+Empathy+Map.png Zeit https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1527953622204-BZFK1GMUJYP38RWZ8579/Responsive+Design_v2.png Zeit https://images.squarespace-cdn.com/content/v1/5b0a20d3620b85adeb587f88/1539449648218-V6B0M9QLVQAMAP3REZSE/Zeit+Banner_v02%402x.png Zeit https://www.annacreasy.com/new-page-62 daily 0.75 2019-03-31 https://www.annacreasy.com/new-page daily 0.75 2021-06-11